
Visitors often arrive on Haida Gwaii expecting totem poles to be relics, quiet remnants of a vanished world. They are not. The poles standing at village sites, in Skidegate, and outside the longhouses are threads of a culture that was suppressed but never broken, and that is now visibly resurgent. To read a Haida pole well is to understand something about family, law, and belonging on these islands, not just to admire the carving. This guide is an introduction to what the poles mean and how to visit the places that hold them with genuine respect.
Reading a pole: crests, moieties, and story
Haida society is divided into two great halves, or moieties, known as Raven and Eagle. Every person belongs to one, inherited through the mother, and marriage traditionally crossed the two. Within each moiety are lineages that hold rights to particular crests, the animals and beings you see stacked on a pole. A crest is not decoration; it is closer to a family’s inherited property, a visual record of who someone is and which stories, songs, and territories they are entitled to.
Common figures include Raven, Eagle, Killer Whale, Grizzly Bear, Dogfish, Frog, Beaver, and the wide-eyed Watchmen figures that sit at the top of some poles. Reading a pole is less about a bottom-to-top narrative sequence, a popular myth, and more about recognizing which crests are present and understanding the family history they announce. A knowledgeable Haida guide can tell you what a given arrangement declares about the lineage that raised it.
Why the poles are not all the same
The word totem pole flattens several very different objects into one. On Haida Gwaii you will encounter distinct kinds, each with its own purpose:
- Mortuary poles, which held the remains of a high-ranking person in a box at the top. The famous line of poles at SGang Gwaay includes many of these.
- Memorial poles, raised to honour a person or mark a succession of leadership.
- House frontal poles, set against the front of a longhouse, sometimes with an oval opening that served as the doorway.
- Welcome poles and, in the modern era, legacy poles raised to mark significant events, such as the pole raised at Windy Bay in 2013 to commemorate the protection of Gwaii Haanas.
At the old village sites, the poles are deliberately left to weather and eventually fall. In Haida understanding, a pole has a life; when it returns to the earth, that is part of its story, not a failure to preserve it. This is why you should never touch, climb, or reposition a fallen pole.
The Haida Heritage Centre at Kay Llnagaay
If you visit only one cultural site on the islands, make it the Haida Heritage Centre at Kay Llnagaay, on the shore at Skidegate. Built as a row of cedar longhouses facing the water, fronted by a line of monumental poles, it is both a museum and a working cultural hub. Inside you will find the Haida Gwaii Museum’s collections, a carving shed where you may see artists at work, and canoes including craft in the tradition of Loo Taas, the great cedar canoe carved under Bill Reid for Expo 86 that was paddled home to Haida Gwaii.
The Centre is the right first stop because it gives you the framework, language, protocol, and history, that makes everything else you see on the islands legible. Time your visit for one of the interpretive talks or performances if you can, and give yourself at least a couple of hours.
The arts beyond the poles
Monumental carving is only the most visible Haida art form. Several others are unique to these islands or reached their highest expression here:
- Argillite carving, worked from a soft black slate quarried at a single site on Slatechuck Mountain near Daajing Giids. Argillite is found nowhere else in the world in this form, and Haida carvers turn it into miniature poles, platters, and figures. Buying argillite directly from Haida artists supports the tradition.
- Weaving in spruce root and cedar bark, producing the finely made hats, baskets, and regalia seen at ceremonies.
- Button blankets and appliqué robes that display a wearer’s crests in trade cloth and shell buttons.
- Jewellery engraved in silver and gold, a lineage of design that Bill Reid helped bring to wide attention in the twentieth century.
Visiting with respect
Haida culture is not a backdrop for a holiday; it belongs to a living nation on its own land. A few practices go a long way toward being a welcome guest. At the Watchmen-guarded village sites, follow your host’s direction and do not stray into areas that are off limits. Ask before photographing people. Do not collect anything, not a shell fragment, a pole splinter, or a stone, from a cultural site. When you buy art, buy from Haida makers and be wary of mass-produced imitations sold as authentic.
It also helps to learn a little of the story of suppression. The Canadian potlatch ban, in force from 1885 until 1951, criminalized the ceremonies through which crests, names, and histories were formally transmitted. Combined with the devastation of smallpox in the nineteenth century, which emptied villages such as those you now visit as ruins, this came close to severing the culture entirely. That it survived is a testament to families who kept practices alive quietly through those decades.
A name reclaimed
The change from Queen Charlotte Islands to Haida Gwaii, meaning islands of the people, was formalized in 2010 as part of a reconciliation agreement between the Haida Nation and the Province of British Columbia. In 2022 the largest town shed its colonial name and became Daajing Giids. These are not cosmetic gestures. They are markers of a broader resurgence, of language revival, of new poles being raised, of young carvers and weavers learning from elders. To pay attention to the poles of Haida Gwaii is to watch a culture not merely remembered but actively rebuilt, and to be trusted as a visitor is a privilege worth honouring.